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When to say no to a customer

As a business owner, sooner or later, you are going to interact with someone who should not become your customer—no matter how nice they are, no matter how much they’d like to hire you, and no matter how much...
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Business bestie… or total bummer?

Has this ever happened to you? You meet someone online—a fellow business owner, blogger, or freelancer. You start chatting. You become friends. You take things offline and start to hang out in “real life.” You meet up for coffee...
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Being “authentic”

Earlier this year, I surveyed my clients, students, and newsletter subscribers. I was curious to know, “Are you digging my newsletter? What would you like to see more of? Less of? What about other newsletters that you subscribe to?...
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