This blog is a zero drama zone.

Articles in PR for Small Business


Have you noticed the “sorry” epidemic that’s sweeping across the Internet and the small business community lately?

My students, my colleagues, everyone seems to be experiencing it—even me. (I’m not immune!)

It’s getting “behind” on something and then profusely apologizing about being behind, then feeling guilty, then apologizing more, then still not moving forward.

Example: Let’s say you intended to reach out to 10 potential customers this week to invite them to buy your product/service/book/script—whatever.

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Annual Poll

About once a year, I like to “poll” the lovely peeps in my business community (that’s you!) to collect some info on what you’re working on, what you need help with, what inspires you, and what you’re interested in...
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The ultimate prize

I recently re-discovered a brief, powerful clip from Inside the Actors Studio and I’ve watched it, oh, about 1,000 times. In the clip, a young, struggling actor asks Kevin Spacey – a world-famous actor who has earned multiple Academy...
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Earmuff it

I’ve spent the past several months in Los Angeles, pitching TV show concepts and shopping my screenplays around to various networks. I’ve met a ton of Hollywood peeps. It seems like – at every corner –  someone is eager...
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Where you are

“Get flat, toned, rock hard abs in just 5 minutes a day!” “Break through to 7 figures, a-freaking-sap!” “Sell your screenplay in 2 weeks!” Is it just me, or does it feel like the entire world is obsessed with...
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