Please direct all publicity and/or spokesperson inquiries to

Melissa Cassera is a bubbly and engaging guest with an infectious personality. Audiences eat up her advice on PR, branding + pop culture. She is available for interviews, profiles, and expert commentary as well as live and satellite media tours.

Some topics she can cover include:

  • Publicity, marketing, and social media strategy
  • Communication, confidence and charisma
  • Personal branding


Melissa Cassera is an award-winning PR and Personal Branding Expert. When it comes to turning business owners into celebrities, she’s the real McCoy. Melissa has 10+ years of experience as a PR strategist, marketing + communication virtuoso — and has led multi-million dollar campaigns for companies + start-ups in the US, Canada, the UK, Japan, and France. Her clients regularly score national media attention, book deals (with bidding wars), paid speaking gigs — and sometimes, 6-figure spokesperson deals + reality TV show pilots.

From uncovering the latest pop culture trends for business success to prowling around E! Online for hours + hours for legitimate research, Melissa loves the challenge of blending business with passion (and guilty pleasure). Her advice has been featured on NBC, ABC, CBS, and Fox News as well as glossy magazines + web portals like Huffington Post, INC , AMEX Open and Forbes.

Recent Features …

The Huffington PostMelissa named one of the nation’s
top personal branding experts by
Huffington Post

Design SpongeMelissa shares How to Leverage your Press into Sales
for Design Sponge

INC Magazine features Melissa in
“8 Tips for Going Hyperlocal”

Liz Lockard interviews Melissa on
“Where to Find Customers Online”

VentureBeatCassera Communications CEO Melissa Cassera
featured in Venture Beat’s article
“11 Ways to Tailor Online Products to Target Audience”

MashableCassera Communications CEO Melissa Cassera
featured in Mashable’s article
“6 Ways to Attract Top Tech Talent”

Fox BusinessCassera Communications was chosen as a
Small Business of the Day

ProBloggerThe Fail Proof System to Score
National Publicity for your Blog

Open ForumHow to Attract Celebrities to your Product

How to Survive a PR Nightmare

Media Appearance Reel