“I have a confession,” my friend half-whispered. “There’s something I’ve been hearing from lots of clients, lately, and it’s driving me crazy.”

My friend is a successful consultant, like me. She almost never complains about anything, ever, so I was immediately intrigued. Hot entrepreneur gossip, coming down the pipe!

“OMG. WHAT?! Tell me!” I said, nearly spilling my iced latte down my shirt with excitement.

“Well…” she said. “It’s when people say things like, ‘I’m an idea generator! That’s what I do best. I’m amazing at generating ideas. But I’m just not an ‘implementer.’ I only get fired up about the beginning of a project. That’s my true ‘zone of genius’…”

I almost snorted through my icy straw.

“Dude … I am literally writing a blog post about THAT EXACT THING, right now.”

“Thank god,” she said. “Someone needs to say it.”

Here’s a big, fat reality check:

EVERYBODY is a “genius” at “generating ideas.”

Nooobody struggles to come up with stuff to do. Smart stuff to do. Cool stuff to do. Even brilliant, world-saving, major-money-making stuff to do.

Sure, some people are slightly more enthusiastic (and maybe a tad quicker) at popping out creative ideas than others.

But claiming to be a masterful “idea generator” is impressive to … no one.

It’s the people who actually FINISH things … who have the stamina and grit and devotion to see a project through to completion … those are the people who are truly impressive. (Not to mention: successful.)

Now, I’m not claiming to be immune to idea-toxication.

I love the wild rush of a fresh idea, as much as anybody else.

Here are just a few of the amaaaaazing ideas that I’ve had that fizzled out before they took flight, because (honesty check) I just couldn’t muster the enthusiasm to do them.

:: Planning a glamorous live event, complete with manicure stations, a hot fudge sundae bar and business + publicity training the likes of which the world has never seen! The idea? SO FUN! The implementation? Expensive, tedious and boner-killing. Next!

:: Starting a website for dog owners called Love Bites. The idea? SO CUTE! (Best name ever, right?) The implementation? Um … so … turns out, I don’t know squat about relationships with dogs, except for my own relationship to my Shih Tzu. Waah-waaah.

:: Starting a brand-new blog, exclusively to showcase the hysterical improvised writing that me and my friend Shenee have been doing lately — we call it “erotic improv.” The idea? LAUGH RIOT. The implementation? Blah. We’d rather just keep posting it on my personal Facebook page and giggling about the ludicrous scenarios we contrive.

Look. It’s totally OK to have ideas that wind up on the fast-track to nowhere. Ideas are beautiful. Ideas can be energizing. And sometimes, ideas that fizzle will unexpectedly twist and twirl into something worthwhile.

But don’t pat yourself on the back for exclusively being an “idea generator.”

You’ve got WAY more to offer the world than just your “ideas.”

Be a doer.

Be a creator.

Be an action-taker.

Be an implementer.

Be a finisher. (Ohhh … YES!)

Finishing is just so … goddamn sexy. 😉

Got a genius idea?

Or forty billion? Oh, I’ll bet you do!

CLICK HERE to download a FREE 3-question worksheet that I made, just for you.

It’ll help you decide if that “genius idea” is really worth pursuing … or not. Enjoy! 🙂