Melissa Cassera
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PR for Small Business
Ideas are bullshit. Finishing is sexy.
August 18, 2014
Got a “problem child” client who just … won’t … behave? How to control the situation like Christian Grey.
August 12, 2014
How to be a beginner … again. (And why it’s one of the BEST things you can do for your business and life.)
August 3, 2014
“Make a choice.” What great actors can teach us about running a business.
July 16, 2014
Sick Of All The Rules? Bored Of Your Own Business? Try One Of These 5 “Business Taboos.” (Oh Yeah! We’re Going There.)
July 7, 2014
You Had Me At HELLO Challenge 3: Play the coming attractions.
May 27, 2014
You Had Me At HELLO Challenge 2: Wrap up a welcome gift
May 19, 2014
You Had Me At HELLO Challenge 1: Roll out the red carpet
May 7, 2014
Worried you’ll never “make it” in your industry? I’m not. Here’s why…
April 23, 2014
How To Get Your Customers To Write AMAZING Reviews (Without Begging, Pleading Or Being Pushy + Creepy)
April 16, 2014
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