Melissa Cassera

How To Get Your Customers To Write AMAZING Reviews (Without Begging, Pleading Or Being Pushy + Creepy)

April 16, 2014
Think you need a super-polished sales pitch to woo customers + open doors? Uh, nope. Try this instead.

April 9, 2014
How To Get People RIDICULOUSLY Excited About Your Work … By Creating A “Free Challenge!”

March 26, 2014
My favorite ways to say THANK YOU to loyal fans + customers … that AREN’T lame

January 29, 2014
How to create “sequels” to your products + services that sell like hot buttered popcorn

November 20, 2013
How to take your “Um, duh!” skills + create a class that will blow your clients minds. (Even though it’s so darn simple.)

August 26, 2013
Crazy sales-y claims that drive me crrrrrazy — and how to avoid sounding like a used car salesman

August 6, 2013
How to Make a Crummy Day Better

July 10, 2013
Behind the Scenes: Creating a Compelling Opt-In Offer

June 5, 2013
What’s your {Business} Fantasy?

May 14, 2013