Melissa Cassera

Worried you’ll never “make it” in your industry? I’m not. Here’s why…

April 23, 2014
How To Get Your Customers To Write AMAZING Reviews (Without Begging, Pleading Or Being Pushy + Creepy)

April 16, 2014
Think you need a super-polished sales pitch to woo customers + open doors? Uh, nope. Try this instead.

April 9, 2014
How To Get People RIDICULOUSLY Excited About Your Work … By Creating A “Free Challenge!”

March 26, 2014
My favorite ways to say THANK YOU to loyal fans + customers … that AREN’T lame

January 29, 2014
How to create “sequels” to your products + services that sell like hot buttered popcorn

November 20, 2013
How to take your “Um, duh!” skills + create a class that will blow your clients minds. (Even though it’s so darn simple.)

August 26, 2013
Crazy sales-y claims that drive me crrrrrazy — and how to avoid sounding like a used car salesman

August 6, 2013
How to Make a Crummy Day Better

July 10, 2013
Behind the Scenes: Creating a Compelling Opt-In Offer

June 5, 2013